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Venue: Haverford Room clear filter
Monday, April 20
 

11:00am EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 11:00am - 11:20am EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 11:00am - 11:20am EDT
Haverford Room

11:00am EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 11:00am - 11:20am EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 11:00am - 11:20am EDT
Haverford Room

11:00am EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 11:00am - 11:20am EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 11:00am - 11:20am EDT
Haverford Room

11:25am EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 11:25am - 11:45am EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 11:25am - 11:45am EDT
Haverford Room

11:25am EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 11:25am - 11:45am EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 11:25am - 11:45am EDT
Haverford Room

11:25am EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 11:25am - 11:45am EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 11:25am - 11:45am EDT
Haverford Room

11:50am EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 11:50am - 12:10pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 11:50am - 12:10pm EDT
Haverford Room

11:50am EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 11:50am - 12:10pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 11:50am - 12:10pm EDT
Haverford Room

11:50am EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 11:50am - 12:10pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 11:50am - 12:10pm EDT
Haverford Room

12:15pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 12:15pm - 12:35pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 12:15pm - 12:35pm EDT
Haverford Room

12:15pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 12:15pm - 12:35pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 12:15pm - 12:35pm EDT
Haverford Room

12:15pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 12:15pm - 12:35pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 12:15pm - 12:35pm EDT
Haverford Room

1:40pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 1:40pm - 2:00pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 1:40pm - 2:00pm EDT
Haverford Room

1:40pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 1:40pm - 2:00pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 1:40pm - 2:00pm EDT
Haverford Room

1:40pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 1:40pm - 2:00pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 1:40pm - 2:00pm EDT
Haverford Room

2:05pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 2:05pm - 2:25pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 2:05pm - 2:25pm EDT
Haverford Room

2:05pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 2:05pm - 2:25pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 2:05pm - 2:25pm EDT
Haverford Room

2:05pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 2:05pm - 2:25pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 2:05pm - 2:25pm EDT
Haverford Room

2:30pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 2:30pm - 2:50pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 2:30pm - 2:50pm EDT
Haverford Room

2:30pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 2:30pm - 2:50pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 2:30pm - 2:50pm EDT
Haverford Room

2:30pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 2:30pm - 2:50pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 2:30pm - 2:50pm EDT
Haverford Room

2:55pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 2:55pm - 3:15pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 2:55pm - 3:15pm EDT
Haverford Room

2:55pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 2:55pm - 3:15pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 2:55pm - 3:15pm EDT
Haverford Room

2:55pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 2:55pm - 3:15pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 2:55pm - 3:15pm EDT
Haverford Room

3:20pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 3:20pm - 3:40pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 3:20pm - 3:40pm EDT
Haverford Room

3:20pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 3:20pm - 3:40pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 3:20pm - 3:40pm EDT
Haverford Room

3:20pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 3:20pm - 3:40pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 3:20pm - 3:40pm EDT
Haverford Room

3:45pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 3:45pm - 4:05pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 3:45pm - 4:05pm EDT
Haverford Room

3:45pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 3:45pm - 4:05pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 3:45pm - 4:05pm EDT
Haverford Room

3:45pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 3:45pm - 4:05pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 3:45pm - 4:05pm EDT
Haverford Room

4:10pm EDT

Creative Clinic: Creative Writing
Monday April 20, 2026 4:10pm - 4:30pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Cathy McVey

Cathy McVey

Senior Vice President of Strategic Integration, Visit Philadelphia
Cathy McVey, VISIT PHILADELPHIA’s Senior Vice President of Strategic Integration, ensures cross-departmental alignment and amplification of all messaging across departments. As the tourism marketing organization’s longest-tenured employee, McVey is responsible for capturing, cultivating... Read More →
avatar for Michael Hanisco

Michael Hanisco

Senior Content Manager, Visit Philadelphia
Senior Content Manager Michael Hansinco writes and edits brand messaging for Visit Philadelphia’s integrated marketing campaigns, websites and social media channels. Hansinco’s clever wordsmithery has graced all manner of must-see Philly spaces including Visit Philadelphia’s... Read More →
Monday April 20, 2026 4:10pm - 4:30pm EDT
Haverford Room

4:10pm EDT

Creative Clinic: Graphic Design
Monday April 20, 2026 4:10pm - 4:30pm EDT
The Graphic Design and Creative Writing Clinic offers a fast-paced, "makeover show" environment designed to polish your brand’s professional presence. Held as a drop-in clinic, you’ll receive 20 minutes of one-on-one consultation to refine both messaging and visual design. Attendees are encouraged to bring specific materials—such as website pages, social media bios, or Canva designs—to receive immediate, expert feedback. The focus remains on practical improvements, including visual hierarchy, mobile-first formatting, and ensuring your core message is clear within three seconds. You’ll walk away with specific rewrite suggestions, a short action checklist, and a "Design Do’s & Don’ts" guide to implement changes instantly.
Speakers
avatar for Sindoor Shah

Sindoor Shah

Creative Director, Visit Philadelphia
Creative Director Sindoor Shah establishes and champions Visit Philadelphia’s creative vision, defining the overarching creative and design direction of all projects to ensure brand consistency, innovation and visual storytelling across all platforms and campaigns. She is the design... Read More →
avatar for Gianna DiAddezio

Gianna DiAddezio

Graphic Designer, Visit Philadelphia
The visual work of Visit Philadelphia Graphic Designer Gianna DiAddezio graces every place the organization goes and every message it shares, from billboards and print advertising to merchandising, event design and beyond. Since May 2023, DiAddezio’s design work has been integral... Read More →
Monday April 20, 2026 4:10pm - 4:30pm EDT
Haverford Room

4:10pm EDT

The Google DMO Clinic: Optimizing Your Digital Footprint
Monday April 20, 2026 4:10pm - 4:30pm EDT
Wondering how your business looks to Philadelphia visitors searching online? Visit the Hospitality Resource Hub to book a one-on-one consultation with Kim Palmer from Miles Partnership. In 15–20 minutes, Kim will walk you through your digital presence and share best practices tailored to your business. You'll leave with a personalized report card on how your business shows up across Google, Tripadvisor, and more, plus a review stand to help you start collecting more customer feedback.

Advance booking required.
Speakers
avatar for Kim Palmer

Kim Palmer

Miles Partnership
Kim leads the Destination Optimization team at Miles Partnership, where she works with destinations to help local business partners shine online by improving their visibility across Google, major travel platforms, and now, emerging AI tools - so communities can thrive in the digital... Read More →
Monday April 20, 2026 4:10pm - 4:30pm EDT
Haverford Room
 
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