About me
Anne has been living and breathing the world of marketing for more than 20 years, and while so much has changed, she believes one force remains: innate human behavior.
Anne began her career in Financial Services developing marketing programs for Citibank and Capital One. Then, she went agency-side and became obsessed with unearthing those rare and elusive insights that inspire truly breakthrough marketing across every channel and at every stage of the consumer journey. Anne has created record-breaking campaigns for brands such as IKEA, XFINITY, Wawa, Humana, DuPont, and Peloton, to name a few.
Anne is known for her deep, intimate understanding of how to move people emotionally, and what it takes to move people, physically. As Deputy Secretary of Tourism, Anne will inspire the 72 million Americans who live within a four-hour drive of Pennsylvania to experience the thrill of The Great American Getaway that only the Commonwealth of Pennsylvania can offer.
When not doing advertising, Anne is answering to her four-year-old and planning her very own next great adventure.